When branded stores like Flipkart and Snapdeal embarked over the web landscape with a number of deals for the Indian consumers, it was well appreciated and embraced here. However, with the passage of time, the consumers realized the store has a couple of demerits to offer, which they realized only with the advent of local online stores like Gandhibagh.com. The local online store embarks with additional amount of benefits, which the consumers realized when they had to shop perishable items like Groceries and vegetables or fruits online. This is because of the fact that the online store is able to maintain the stock for these products for obvious reasons. Now, this gives an edge to the local online store catering to any particular city based consumers.
If you take an example of the online store known as Gandhibagh.com, you realize the fact they have their bases in cities like Nagpur, which make them easy to deliver any daily need based articles like vegetables, groceries or fruits the same day. This is not possible over the branded stores like Flipkart or Snapdeal hence they are seen more dealing with the usual product categories like fashion, accessories, electronics, computers, cosmetics and self care to name a few, however, this is not the case with local based online like Gandhibagh.com. Considering this fact, the other brands like Bigbasket.com a store catering the food products, vegetables, fruits and groceries have decided to go local. They have selected a couple of cities in their initial stage.At these cities they are now seen delivering food products at the given cities with the same offers and deals in order to compete with the local stores. Yet if they local stores are able to establish their local market in any city of their target, they can be posed as a big challenge before the branded ones. Yet in many ways the local online store have an edge over the branded ones in terms of deals, services, quality and other things, which make them the preferred choice. The coming time belongs to the local online store, which makes a great difference.